Iliad Real Estate Group represents businesses that are leasing office space in Pasadena, Glendale, Burbank, the San Fernando Valley and greater Los Angeles. As your tenant representative, we work only for you. Our job is to find the right space and get you the best possible lease terms, whether you are opening your first office, relocating, expanding or renewing.
What Is Tenant Representation?
Listing brokers are hired by landlords to fill their buildings at the highest rent. A tenant representation broker is on the other side of the table: we advise you, compare every option in the market, and negotiate with landlords on your behalf. In most Los Angeles office transactions the landlord pays the commission, so tenants usually get professional representation at no direct cost.
Our Tenant Representation Process
- Needs analysis: headcount, layout, location, parking, budget and timeline
- Market survey: a list of every space that fits, including sublease and off-market options
- Tours: we schedule and attend tours and point out issues you might miss
- Requests for proposal: we ask competing landlords for written proposals
- Financial comparison: side-by-side analysis of rent, operating expenses, free rent and improvement allowances over the full lease term
- Negotiation: letter of intent and lease negotiation, coordinated with your attorney
- Build-out and move-in: help managing tenant improvements and lease commencement
Renewing Your Current Lease?
Your strongest negotiating position is before you tell your landlord you plan to stay. We benchmark your current rent against the market and, when it makes sense, show your landlord credible alternatives so you can renew on better terms. Start the conversation 9 to 12 months before your lease expires.
Who We Help
- Law firms, accounting firms and professional services
- Medical and dental practices
- Technology, media and creative companies
- Nonprofits and startups
- Retail and restaurant tenants
Tenant Representation FAQs
Does it cost more to use a tenant rep broker?
Usually not. Landlords budget a commission for both brokers. If you have no representative, the landlord typically keeps that savings, not you.
Can I tour buildings on my own first?
You can, but it is best to bring your broker into the process early. Some landlords will not pay a broker who was not introduced at the start, and it weakens your negotiating position.
Do you only handle office space?
No. We also represent tenants leasing retail, creative and industrial space. See our commercial leasing page.
Talk to Iliad Real Estate Group
Call (818) 836-4070, email Office@IliadRealEstate.com, or send us a message. Our office is at 750 E. Green Street, Suite 310, Pasadena, CA 91101, and we work with clients throughout Pasadena, Glendale, Burbank, the San Fernando Valley and greater Los Angeles.